{"id":5228,"date":"2026-07-20T11:36:49","date_gmt":"2026-07-20T10:36:49","guid":{"rendered":"https:\/\/descartes.tn\/?p=5228"},"modified":"2026-07-20T11:36:50","modified_gmt":"2026-07-20T10:36:50","slug":"genesis-arrive-officiellement-en-tunisie-avec-alpha-hyundai-motor","status":"publish","type":"post","link":"https:\/\/descartes.tn\/index.php\/2026\/07\/20\/genesis-arrive-officiellement-en-tunisie-avec-alpha-hyundai-motor\/","title":{"rendered":"Genesis arrive officiellement en Tunisie avec Alpha Hyundai Motor"},"content":{"rendered":"\n

La marque cor\u00e9enne de luxe automobile Genesis<\/strong> poursuit son expansion au Moyen-Orient et en Afrique avec l\u2019annonce de son arriv\u00e9e officielle en Tunisie, \u00e0 travers la signature d\u2019un partenariat strat\u00e9gique avec Alpha Hyundai Motor<\/strong>, qui devient son distributeur officiel dans le pays.<\/p>\n\n\n\n

L\u2019accord, sign\u00e9 le 17 juillet 2026<\/strong>, pr\u00e9pare le lancement officiel de la marque en Tunisie pr\u00e9vu au troisi\u00e8me trimestre 2026<\/strong>. Cette \u00e9tape marque une nouvelle phase dans la strat\u00e9gie de d\u00e9veloppement r\u00e9gional de Genesis, qui ambitionne d\u2019apporter aux clients tunisiens son concept unique du luxe moderne, combinant design raffin\u00e9, innovation technologique et exp\u00e9rience client premium.<\/p>\n\n\n\n

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Une premi\u00e8re salle d\u2019exposition d\u00e9di\u00e9e \u00e0 Genesis en Tunisie<\/strong><\/h2>\n\n\n\n

Dans le cadre de ce partenariat, Genesis ouvrira une salle d\u2019exposition d\u00e9di\u00e9e dans la capitale Tunis. Elle proposera une premi\u00e8re gamme de mod\u00e8les haut de gamme, comprenant notamment :<\/p>\n\n\n\n

    \n
  • Genesis G80 Electrified<\/strong><\/li>\n\n\n\n
  • Genesis GV70 Electrified<\/strong><\/li>\n\n\n\n
  • Genesis GV80<\/strong><\/li>\n\n\n\n
  • Genesis GV80 Coupe<\/strong><\/li>\n<\/ul>\n\n\n\n

    La marque pr\u00e9voit \u00e9galement l\u2019introduction progressive d\u2019autres mod\u00e8les \u00e9lectriques dans les prochaines \u00e9tapes de son d\u00e9veloppement sur le march\u00e9 tunisien.<\/p>\n\n\n\n

    Une vision du luxe centr\u00e9e sur le client<\/strong><\/h2>\n\n\n\n

    L\u2019arriv\u00e9e de Genesis en Tunisie repose sur la philosophie cor\u00e9enne \u00ab Son-Nim \u00bb<\/strong>, qui consid\u00e8re le client comme un invit\u00e9 d\u2019honneur. Cette approche se traduit par une exp\u00e9rience d\u2019achat et de possession diff\u00e9rente, bas\u00e9e sur l\u2019\u00e9coute, la personnalisation et un accompagnement premium.<\/p>\n\n\n\n

    La nouvelle salle d\u2019exposition offrira des services personnalis\u00e9s, des exp\u00e9riences interactives permettant aux clients de d\u00e9couvrir l\u2019univers Genesis, ainsi que des prestations apr\u00e8s-vente r\u00e9pondant aux standards internationaux de la marque.<\/p>\n\n\n\n

    Omar Al Zubaidi : \u00ab La Tunisie repr\u00e9sente un march\u00e9 prometteur \u00bb<\/strong><\/h2>\n\n\n\n

    \u00c0 cette occasion, Omar Al Zubaidi<\/strong>, directeur g\u00e9n\u00e9ral de Genesis Moyen-Orient et Afrique, a d\u00e9clar\u00e9 :<\/p>\n\n\n\n

    \n

    \u00ab La Tunisie repr\u00e9sente un march\u00e9 prometteur pour Genesis. Ce partenariat constitue une \u00e9tape naturelle dans notre strat\u00e9gie visant \u00e0 renforcer notre pr\u00e9sence dans la r\u00e9gion du Moyen-Orient et de l\u2019Afrique. Nous sommes impatients de faire d\u00e9couvrir aux clients tunisiens notre vision du luxe moderne, ainsi que nos produits, nos services et notre exp\u00e9rience de propri\u00e9t\u00e9 exceptionnelle. \u00bb<\/p>\n<\/blockquote>\n\n\n\n

    Alpha Hyundai Motor : une nouvelle \u00e9tape dans l\u2019automobile de luxe en Tunisie<\/strong><\/h2>\n\n\n\n

    De son c\u00f4t\u00e9, Mehdi Mahjoub<\/strong>, directeur g\u00e9n\u00e9ral d\u2019Alpha Hyundai Motor, a soulign\u00e9 l\u2019importance de cette collaboration :<\/p>\n\n\n\n

    \n

    \u00ab Cette journ\u00e9e repr\u00e9sente une \u00e9tape importante dans l\u2019histoire d\u2019Alpha Hyundai Motor en Tunisie. Nous sommes heureux de proposer les v\u00e9hicules Genesis, qui incarnent une nouvelle vision du luxe automobile moderne, associant technologies avanc\u00e9es, savoir-faire raffin\u00e9 et exp\u00e9rience client exceptionnelle. \u00bb<\/p>\n<\/blockquote>\n\n\n\n

    Selon lui, l\u2019ouverture d\u2019un espace d\u00e9di\u00e9 \u00e0 Genesis permettra aux clients tunisiens de d\u00e9couvrir une marque qui ambitionne d\u2019\u00e9tablir de nouveaux standards dans le segment des v\u00e9hicules premium.<\/p>\n\n\n\n

    Une strat\u00e9gie de d\u00e9veloppement durable en Tunisie<\/strong><\/h2>\n\n\n\n

    \u00c0 travers Alpha Hyundai Motor, Genesis proposera une exp\u00e9rience compl\u00e8te autour de ses v\u00e9hicules, incluant des conseils personnalis\u00e9s, des services sp\u00e9cialis\u00e9s apr\u00e8s-vente et des \u00e9v\u00e9nements exclusifs destin\u00e9s \u00e0 renforcer la relation entre la marque et ses clients.<\/p>\n\n\n\n

    Ce partenariat constitue une base pour une pr\u00e9sence durable de Genesis en Tunisie et refl\u00e8te la confiance des deux entreprises dans le potentiel du march\u00e9 tunisien des v\u00e9hicules haut de gamme.<\/p>\n\n\n\n

    Genesis, une marque premium en pleine expansion<\/strong><\/h2>\n\n\n\n

    Cr\u00e9\u00e9e par le groupe automobile cor\u00e9en Hyundai, Genesis est une marque sp\u00e9cialis\u00e9e dans les v\u00e9hicules de luxe. Sa gamme mondiale comprend les berlines G70, G80 et G90<\/strong>, ainsi que les SUV GV70, GV80 et GV80 Coupe<\/strong>.<\/p>\n\n\n\n

    La marque acc\u00e9l\u00e8re \u00e9galement sa transition vers la mobilit\u00e9 \u00e9lectrique avec des mod\u00e8les comme la G80 Electrified<\/strong>, la GV70 Electrified<\/strong> et la GV60<\/strong>, combinant performances, technologies avanc\u00e9es et raffinement.<\/p>\n\n\n\n

    Gr\u00e2ce \u00e0 son r\u00e9seau de distribution au Moyen-Orient et en Afrique, Genesis poursuit son expansion r\u00e9gionale en d\u00e9veloppant des espaces d\u00e9di\u00e9s et des exp\u00e9riences clients premium, avec l\u2019objectif d\u2019imposer sa vision du luxe automobile moderne.<\/p>\n","protected":false},"excerpt":{"rendered":"

    La marque cor\u00e9enne de luxe automobile Genesis poursuit son expansion au Moyen-Orient et en Afrique avec l\u2019annonce de son arriv\u00e9e officielle en Tunisie, \u00e0 travers la signature d\u2019un partenariat strat\u00e9gique avec Alpha Hyundai Motor, qui devient son distributeur officiel dans le pays. L\u2019accord, sign\u00e9 le 17 juillet 2026, pr\u00e9pare le lancement officiel de la marque […]<\/p>\n","protected":false},"author":14,"featured_media":5216,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,1],"tags":[],"class_list":["post-5228","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-plein-tubes","category-actualites"],"yoast_head":"\nGenesis arrive officiellement en Tunisie avec Alpha Hyundai Motor - Descartes.tn<\/title>\n<meta name=\"description\" content=\"Genesis s\u2019installe officiellement en Tunisie avec Alpha Hyundai Motor comme distributeur officiel. 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